Tuesday, 9 August 2016

Stranger Things - Ed Benguiat



Stranger Things: meet the design genius behind TV's most talked about title font

Wow, what a series! And for 80's horror, sci-fi and Stephen King enthusiasts - what a typeface! That's the thing about beautiful typography used in promotional artwork - you know EXACTLY what you are about to watch.  In the case of Stranger Things, the simplicity of using a neon typeface on a black background to communicate this is somewhat astounding.

Above is a great little article on the creator of ITC Benguiat (used in Stranger Things and many of the vintage Stephen King covers) - Ed Benguiat. This guy was a teenage fighter pilot in WW2 - what a legend! I feel truly inspired and am looking to find out more about this amazing designer.